Nestlé Nigeria has introduced Nestlé Pure Life Sparkling Water, sourced and produced locally.
Speaking at the launch event in Lagos, the Managing Director and CEO of Nestlé Nigeria Plc, Mr. Wassim Elhusseini said the product has come to fill the gap in the Nigerian market by being the first plain sparkling water produced in the country.
“We are excited to announce the entrance of Nestlé Pure Life Sparkling Water, the first made in Nigeria plain sparkling water.The sparkling water segment in Nigeria is a gap no local brand has been in a position to fill until now. This product comes to join Nestlé Pure Life Premium Water and Nestlé Pure Life Protect fortified with Zinc as healthy hydration alternatives for consumers.
“As with all Nestlé brands, Nestlé Pure life is committed to promoting healthier nutrition and lifestyle for all. Nestlé Pure Life Sparkling Water is made of purified water with C02 and has zero całories with no sugar added.”
In her remarks, the Marketing Manager of Nestlé Waters in Nigeria,
Gioria Nwabuike,explained that the innovation was due to years of dedicated research to find a refreshing and exciting solution to thirst, with a product that has a satisfying taste and feel.
“The production of Nestlé Pure Life Sparkling Water takes into consideration, Nestlé’s global net zero commitment by adopting sustainable practices and processes across our operations: the bottles are light-weighted and fully recyclable. In addition, the production process optimizes water usage for the good of our environment.”
